1. Privacy at a glance
The following information provides a simple overview of what happens to your personal data when you visit our website. Personal data is any data by which you can be personally identified. For detailed information on the subject of data protection, please refer to our privacy statement listed below this text.
Data collection on our website
Who is responsible for data collection on this website?
The data processing on this website is carried out by the website operator. You can find his contact details in the imprint of this website.
How do we collect your data?
Your data is collected on the one hand by the fact that you tell us. This may be, for example, data that you enter in a contact form.
Other data is collected automatically by our IT systems when you visit the website. This is mainly technical data (e.g. Internet browser, operating system or time of page view). The collection of this data takes place automatically as soon as you enter our website.
What do we use your data for?
Some of the data is collected to ensure error-free provision of the website. Other data may be used to analyze your user behavior.
What rights do you have regarding your data?
You have the right at any time to receive free information about the origin, recipient and purpose of your stored personal data. You also have a right to request the correction, blocking or deletion of this data. For this purpose, as well as for further questions on the subject of data protection, you can contact us at any time at the address given in the imprint. Furthermore, you have the right to lodge a complaint with the competent supervisory authority.
Analytical tools and third-party tools
When you visit our website, your surfing behavior may be statistically analyzed. This is done primarily with cookies and with so-called analysis programs. The analysis of your surfing behavior is usually anonymous; the surfing behavior can not be traced back to you. You can object to this analysis or prevent it by not using certain tools. Detailed information on this can be found in the following privacy statement.
You can object to this analysis. We will inform you about the possibilities of objection in this privacy statement.
2. General notes and mandatory information
The operators of these pages take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with the statutory data protection regulations and this data protection declaration.
When you use this website, various personal data are collected. Personal data is data with which you can be personally identified. This privacy statement explains what data we collect and how we use it. It also explains how and for what purpose this is done.
We point out that the data transmission on the Internet (eg communication by e-mail) security gaps. A complete protection of data from access by third parties is not possible.
Note on the responsible body
The responsible body for data processing on this website is:
The controller is the natural or legal person who alone or jointly with others determines the purposes and means of the processing of personal data (e.g. names, e-mail addresses, etc.).
Revocation of your consent to data processing
Many data processing operations are only possible with your explicit consent. You can revoke your consent at any time. For this purpose, an informal communication by e-mail to us is sufficient. The legality of the data processing carried out until the revocation remains unaffected by the revocation.
Right of appeal to the competent supervisory authority
In the event of violations of data protection law, the data subject has a right of appeal to the competent supervisory authority. The competent supervisory authority for data protection issues is the state data protection commissioner of the federal state in which our company is based. A list of the data protection officers and their contact details can be found in the following link: https://www.bfdi.bund.de/DE/Infothek/Anschriften_Links/anschriften_links-node.html.
Right to data portability
You have the right to have data that we process automatically on the basis of your consent or in performance of a contract handed over to you or to a third party in a valid, machine-readable format. If you request the direct transfer of the data to another controller, this will only be done insofar as it is technically feasible.
SSL or TLS encryption
This site uses SSL or TLS encryption for security reasons and to protect the transmission of confidential content, such as orders or requests that you send to us as site operator. You can recognize an encrypted connection by the fact that the address line of the browser changes from “http://“ to “https://“ and by the lock symbol in your browser bar.
If the SSL or TLS encryption is activated, the data that you transmit to us cannot be read by third parties.
Encrypted payment transactions on this website
If, after the conclusion of a contract with costs, there is an obligation to provide us with your payment data (e.g. account number for direct debit authorization), this data is required for payment processing.
The payment transactions via the usual means of payment (Visa/MasterCard, direct debit) are made exclusively via an encrypted SSL or TLS connection. You can recognize an encrypted connection by the fact that the address line of the browser changes from „http://“ to „https://“ and by the lock symbol in your browser line.
With encrypted communication, your payment data that you transmit to us cannot be read by third parties.
Information, blocking, deletion
You have, within the framework of the applicable legal provisions at any time the right to free information about your stored personal data, their origin and recipient and the purpose of data processing and, if necessary, a right to rectification, blocking or deletion of this data. For this and other questions on the subject of personal data, you can contact us at any time at the address given in the imprint.
Objection to advertising mails
The use of contact data published within the framework of the imprint obligation for the transmission of unsolicited advertising and information materials is hereby prohibited. The operators of the sites expressly reserve the right to take legal action in the event of unsolicited promotional information, such as spam e-mails.
3. Data collection on our website
The Internet pages sometimes use so-called cookies. Cookies do not cause any damage to your computer and do not contain viruses. Cookies serve to make our offer more user-friendly, effective and secure. Cookies are small text files that are stored on your computer and saved by your browser.
Most of the cookies we use are so-called “session cookies“. They are automatically deleted after the end of your visit. Other cookies remain stored on your terminal device until you delete them. These cookies allow us to recognize your browser the next time you visit.
You can set your browser so that you are informed about the setting of cookies and allow cookies only in individual cases, the acceptance of cookies for certain cases or generally exclude and activate the automatic deletion of cookies when closing the browser. When disabling cookies, the functionality of this website may be limited.
Cookies that are necessary for the execution of the electronic communication process or for the provision of certain functions desired by you (eg shopping cart function) are stored on the basis of Art. 6 para 1 lit. f DSGVO. The website operator has a legitimate interest in storing cookies for the technically error-free and optimized provision of its services. Insofar as other cookies (e.g. cookies to analyze your surfing behavior) are stored, these will be treated separately in this privacy statement.
If you send us inquiries via the contact form, the information you provide in the inquiry form, including the contact data you enter there, will be stored by us for the purpose of processing the inquiry and in case of follow-up questions. We do not share this data without your consent.
The processing of data entered in the contact form is therefore based solely on your consent (Art. 6 para 1 lit. a DSGVO). You can revoke this consent at any time. For this purpose, an informal communication by e-mail to us is sufficient. The legality of the data processing operations carried out until the revocation remains unaffected by the revocation.
The data entered by you in the contact form will remain with us until you request us to delete it, revoke your consent to store it or the purpose for storing the data no longer applies (e.g. after processing your request has been completed). Mandatory legal provisions – in particular retention periods – remain unaffected.
Registration on this website
You can register on our website to use additional features on the site. The data entered for this purpose, we use only for the purpose of using the particular offer or service for which you have registered. The mandatory information requested during registration must be provided in full. Otherwise, we will reject the registration.
For important changes, such as the scope of the offer or technically necessary changes, we use the email address provided during registration to inform you in this way.
The processing of data entered during registration is based on your consent (Art. 6 para 1 lit. a DSGVO). You can revoke your consent at any time. For this purpose, an informal communication by e-mail to us is sufficient. The legality of the data processing already carried out remains unaffected by the revocation.
The data collected during registration will be stored by us as long as you are registered on our website and will then be deleted. Legal retention periods remain unaffected.
Registration with Facebook Connect
Instead of registering directly on our website, you can register with Facebook Connect. Provider of this service is Facebook Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland.
If you decide to register with Facebook Connect and click on the “Login with Facebook“-/“Connect with Facebook“-button, you will automatically be redirected to the Facebook platform. There you can log in with your usage data. This will link your Facebook profile with our website or services. Through this link, we gain access to your data stored on Facebook. These are mainly:
- Facebook name
- Facebook profile and cover picture
- Facebook cover picture
- Facebook email address
- Facebook ID
- Facebook- Friends lists
- Facebook Likes (“I like“-statements)
This data is used to set up, Provisioning and personalization of your account.
Comment function on this website
For the comment function on this site, in addition to your comment, information on the time of the creation of the comment, your e-mail address and, if you do not post anonymously, the username you have chosen will be stored.
Storage of IP address
Our comment function stores the IP addresses of users who post comments. Since we do not check comments on our site before activation, we need this data to be able to take action against the author in the event of legal violations such as insults or propaganda.
Subscribe to comments
As a user of the site, you can subscribe to comments after registration. You will receive a confirmation email to verify that you are the owner of the email address provided. You can unsubscribe from this feature at any time via a link in the info emails. The data entered in the context of subscribing to comments will be deleted in this case, but if you have transmitted this data to us for other purposes and elsewhere (eg newsletter order), they remain with us.
Storage period of comments
The comments and the associated data (eg IP address) are stored and remain on our website until the commented content has been completely deleted or the comments must be deleted for legal reasons (eg offensive comments).
The storage of comments is based on your consent (Art. 6 para 1 lit. a DSGVO). You can revoke your consent at any time. For this purpose, an informal communication by e-mail to us is sufficient. The legality of the data processing operations already carried out remains unaffected by the revocation.
Processing of data (customer and contract data)
We collect, process and use personal data only insofar as they are necessary for the establishment, content or amendment of the legal relationship (inventory data). This is done on the basis of Art. 6 (1) (b) DSGVO, which permits the processing of data for the performance of a contract or pre-contractual measures. Personal data about the use of our website (usage data) we collect, process and use only to the extent necessary to enable the user to use the service or billing.
The collected customer data will be deleted after completion of the order or termination of the business relationship. Statutory retention periods remain unaffected.
The customer data will be deleted after completion of the order or termination of the business relationship.
Data transmission upon conclusion of contract for online stores, dealers and shipping
We transmit personal data to third parties only if this is necessary for the execution of the contract, such as to the companies entrusted with the delivery of the goods or the credit institution entrusted with the payment processing. A further transmission of data does not take place or only if you have expressly consented to the transmission. A transfer of your data to third parties without your express consent, for example for advertising purposes, will not take place.
The basis for data processing is Art. 6 para 1 lit b DSGVO, which permits the processing of data for the performance of a contract or pre-contractual measures.
Data transmission upon conclusion of a contract for services and digital content
We transmit personal data to third parties only if this is necessary for the execution of the contract, for example, to the credit institution entrusted with the processing of payments.
A further transmission of data does not take place or only if you have expressly consented to the transmission. Your data will not be disclosed to third parties without your express consent, for example for advertising purposes.
The basis for data processing is Art. 6 para 1 lit b DSGVO, which permits the processing of data for the performance of a contract or pre-contractual measures.
4. Analysis tools and advertising
This website uses functions of the web analytics service Google Analytics. The provider is Google Inc, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.
Google Analytics uses so-called „cookies“. These are text files that are stored on your computer and allow an analysis of your use of the website. The information generated by the cookie about your use of the website will be transmitted to and stored by Google on servers in the United States.
The storage of Google Analytics cookies is based on Art. 6 para 1 lit f DSGVO. The website operator has a legitimate interest in analyzing user behavior in order to optimize both its web offering and its advertising.
We have activated the IP anonymization function on this website. This means that your IP address will be shortened by Google within member states of the European Union or other states party to the Agreement on the European Economic Area before being transmitted to the USA. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. On behalf of the operator of this website, Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity and providing other services relating to website activity and internet usage to the website operator. The IP address transmitted by your browser in the context of Google Analytics will not be merged with other data from Google.
Objection to data collection
You can prevent the collection of your data by Google Analytics by clicking on the following link. An opt-out cookie will be set, which will prevent the collection of your data in future visits to this website:
Disable Google Analytics:
For more information on how Google Analytics handles user data, see Google‘s privacy statement: https://support.google.com/analytics/answer/6004245?hl=de.
Contract Data Processing
We have entered into a contract with Google for contract data processing and fully implement the strict requirements of the German data protection authorities when using Google Analytics.
Demographic characteristics at Google Analytics
This website uses the function “demographic characteristics“ of Google Analytics. This allows reports to be generated that contain statements about the age, gender, and interests of site visitors. This data comes from interest-based advertising from Google as well as visitor data from third-party providers. This data cannot be assigned to a specific person. You can disable this function at any time via the ad settings in your Google account or generally prohibit the collection of your data by Google Analytics as shown in the item “Objection to data collection.
This website uses the WordPress tool Stats to statistically analyze visitor traffic. The provider is Automattic Inc, 60 29th Street #343, San Francisco, CA 94110-4929, USA.
“WordPress Stats“-cookies remain on your terminal device until you delete them.
The storage of “WordPress Stats“-cookies is based on Art. 6 para. 1 lit. f DSGVO. The website operator has a legitimate interest in the anonymous analysis of user behavior in order to optimize both its website and its advertising.
You can set your browser so that you are informed about the setting of cookies and allow cookies only in individual cases, exclude the acceptance of cookies for certain cases or generally, and activate the automatic deletion of cookies when closing the browser. When disabling cookies, the functionality of our website may be limited.
You can object to the collection and use of your data for the future by clicking on this link to set an opt-out cookie in your browser: https://www.quantcast.com/opt-out/.
If you delete the cookies on your computer, you must set the opt-out cookie again.
Google Analytics Remarketing
Our websites use the functions of Google Analytics Remarketing in conjunction with the cross-device functions of Google AdWords and Google DoubleClick. The provider is Google Inc, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.
This function makes it possible to link the advertising target groups created with Google Analytics Remarketing with the cross-device functions of Google AdWords and Google DoubleClick. In this way, interest-based, personalized advertising messages that have been adapted to you depending on your previous usage and surfing behavior on one end device (e.g. cell phone) can also be displayed on another of your end devices (e.g. tablet or PC).
If you have given your consent, Google will link your web and app browsing history with your Google account for this purpose. In this way, the same personalized advertising messages can be served on any device on which you log in with your Google account.
To support this feature, Google Analytics collects Google-authenticated IDs of users, which are temporarily linked with our Google Analytics data to define and create target groups for cross-device ad advertising.
You can permanently opt out of cross-device remarketing/targeting by deactivating personalized advertising in your Google account; follow this link: https://www.google.com/settings/ads/onweb/.
The aggregation of the collected data in your Google account is based solely on your consent, which you can give or withdraw at Google (Art. 6 para 1 lit. a DSGVO). For data collection processes that are not aggregated in your Google account (e.g. because you do not have a Google account or have objected to the aggregation), the collection of data is based on Art. 6 (1) f DSGVO. The legitimate interest arises from the fact that the website operator has an interest in the anonymized analysis of website visitors for advertising purposes.
Google AdWords and Google Conversion Tracking
This website uses Google AdWords. AdWords is an online advertising program of Google Inc, 1600 Amphitheatre Parkway, Mountain View, CA 94043, United States (“Google“).
With Google AdWords, we use the so-called conversion tracking. If you click on an ad placed by Google, a cookie is set for conversion tracking. Cookies are small text files that the Internet browser stores on the user’s computer. These cookies lose their validity after 30 days and do not serve to personally identify the user. If the user visits certain pages of this website and the cookie has not yet expired, Google and we can recognize that the user has clicked on the ad and was redirected to this page.
Each Google AdWords customer receives a different cookie. The cookies can not be tracked through the websites of AdWords customers. The information obtained using the conversion cookie is used to create conversion statistics for AdWords customers who have opted for conversion tracking. The customers learn the total number of users who clicked on their ad and were redirected to a page tagged with a conversion tracking tag. However, they do not receive information that personally identifies users. If you do not wish to participate in the tracking, you can object to this use by easily deactivating the Google conversion tracking cookie via your internet browser under user settings. You will then not be included in the conversion tracking statistics.
The storage of “conversion cookies“ is based on Art. 6 para 1 lit. f DSGVO. The website operator has a legitimate interest in analyzing user behavior in order to optimize both its web offering and its advertising.
You can set your browser so that you are informed about the setting of cookies and allow cookies only in individual cases, exclude the acceptance of cookies for certain cases or generally and activate the automatic deletion of cookies when closing the browser. When disabling cookies, the functionality of this website may be limited.
We use “Google reCAPTCHA“ (hereinafter “reCAPTCHA“) on our websites. The provider is Google Inc, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google“).
The purpose of reCAPTCHA is to check whether the data input on our websites (e.g. in a contact form) is made by a human or by an automated program. For this purpose, reCAPTCHA analyzes the behavior of the website visitor based on various characteristics. This analysis starts automatically as soon as the website visitor enters the website. For the analysis, reCAPTCHA evaluates various information (e.g. IP address, time spent by the website visitor on the website or mouse movements made by the user). The data collected during the analysis is forwarded to Google.
The reCAPTCHA analyses run entirely in the background. Website visitors are not notified that an analysis is taking place.
The data processing is based on Art. 6 para. 1 lit. f DSGVO. The website operator has a legitimate interest in protecting its web offerings from abusive automated spying and SPAM.
Our website uses the visitor action pixel from Facebook, Facebook Inc, 1601 S. California Ave, Palo Alto, CA 94304, USA (“Facebook“) to measure conversions.
This allows us to track the behavior of page visitors after they have been redirected to the provider‘s website by clicking on a Facebook ad. This allows the effectiveness of Facebook ads for statistical and market research purposes to be evaluated and future advertising measures to be optimized.
The data collected is anonymous for us as the operator of this website, we can not draw conclusions about the identity of users. However, the data is stored and processed by Facebook, so that a connection to the respective user profile is possible and Facebook can use the data for its own advertising purposes, according to the Facebook data usage policy. This allows Facebook to serve ads on Facebook pages and outside of Facebook. This use of data can not be influenced by us as a site operator.
You can also disable the remarketing function “Custom Audiences“ in the settings section for ads at https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen. To do this, you must be logged in to Facebook.
If you do not have a Facebook account, you can disable Facebook usage-based advertising on the European Interactive Digital Advertising Alliance website: http://www.youronlinechoices.com/de/praferenzmanagement/.
If you would like to receive the newsletter offered on the website, we need an e-mail address and information that allows us to verify that you are the owner of the e-mail address and agree to receive the newsletter. Further data is not collected or only on a voluntary basis. We use this data exclusively for sending the requested information and do not share it with third parties.
The processing of the data entered in the newsletter registration form is based solely on your consent (Art. 6 para 1 lit. a DSGVO). You can revoke your consent to the storage of the data, the email address and their use for sending the newsletter at any time, for example via the „unsubscribe“ link in the newsletter. The legality of the data processing already performed remains unaffected by the revocation.
The data you provide for the purpose of receiving the newsletter will be stored by us until you unsubscribe from the newsletter and deleted after unsubscribing from the newsletter. Data that was stored for other purposes with us (eg email addresses for the members area) remain unaffected.
This website uses Klick-Tipp for sending newsletters. The provider is KLICK-TIPP LIMITED, 15 Cambridge Court, 210 Shepherd’s Bush Road, London W6 7NJ, United Kingdom.
Klick-Tipp is a service with which, among other things, the dispatch of newsletters can be organized and analyzed. The data you enter for the purpose of receiving newsletters is stored on the servers of Klick-Tipp.
Data analysis by Klick-Tipp
When we send newsletters using Klick-Tipp, we can determine whether a newsletter message was opened and which links, if any, were clicked.
Klick-Tipp also allows us to subdivide the newsletter recipients based on various categories (so-called tagging). For example, newsletter recipients can be divided by gender, personal preferences (e.g. vegetarian or non-vegetarian) or customer relationship (e.g. customer or potential customer). In this way, the newsletters can be better adapted to the respective target groups. For more information, please visit: https://www.klick-tipp.com and https://www.klick-tipp.com/handbuch.
If you do not want any analysis by Klick-Tipp, you must therefore unsubscribe from the newsletter. For this purpose, we provide a corresponding link in each newsletter message. Furthermore, you can also unsubscribe directly on the website.
The data processing is based on your consent (Art. 6 para 1 lit. a DSGVO). You can revoke this consent at any time. The legality of the data processing operations already carried out remains unaffected by the revocation.
The data you provide for the purpose of receiving the newsletter will be stored by us until you unsubscribe from the newsletter and deleted from our servers as well as from the servers of Klick-Tipp after unsubscribing from the newsletter. Data stored by us for other purposes (e.g. email addresses for the member area) remain unaffected.
Contract for data processing
We have concluded a contract for data processing with Klick-Tipp, in which we oblige Klick-Tipp to protect the data of our customers and not to pass them on to third parties.
6. Plugins and tools
Our website uses plugins of the site YouTube operated by Google. The operator of the pages is YouTube, LLC, 901 Cherry Ave, San Bruno, CA 94066, USA.
When you visit one of our pages equipped with a YouTube plugin, a connection to the YouTube servers is established. This tells the YouTube server which of our pages you have visited.
If you are logged into your YouTube account, you enable YouTube to associate your surfing behavior directly with your personal profile. You can prevent this by logging out of your YouTube account.
The use of YouTube is in the interest of an appealing presentation of our online offers. This represents a legitimate interest within the meaning of Art. 6 para. 1 lit. f DSGVO.
For more information on the handling of user data, please refer to the privacy statement of YouTube at: https://www.google.de/intl/de/policies/privacy.
Our website uses plugins from the video portal Vimeo. The provider is Vimeo Inc, 555 West 18th Street, New York, New York 10011, USA.
When you visit one of our pages equipped with a Vimeo plugin, a connection to the servers of Vimeo is established. This tells the Vimeo server which of our pages you have visited. In addition, Vimeo obtains your IP address. This also applies if you are not logged in to Vimeo or do not have an account with Vimeo. The information collected by Vimeo is transmitted to the Vimeo server in the U.S.
If you are logged into your Vimeo account, you allow Vimeo to associate your browsing behavior directly with your personal profile. You can prevent this by logging out of your Vimeo account.
For more information on the handling of user data, please refer to Vimeo‘s privacy statement at: https://vimeo.com/privacy.
Google Web Fonts
This site uses so-called web fonts provided by Google for the uniform display of fonts. When you call up a page, your browser loads the required web fonts into its browser cache in order to display texts and fonts correctly.
For this purpose, the browser you are using must connect to Google‘s servers. This gives Google knowledge that your IP address was used to access our website. The use of Google Web Fonts is in the interest of a uniform and appealing presentation of our online offers. This represents a legitimate interest within the meaning of Art. 6 (1) f DSGVO.
If your browser does not support web fonts, a standard font will be used by your computer.
This site uses the map service Google Maps via an API. Provider is Google Inc, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.
For the use of the functions of Google Maps it is necessary to store your IP address. This information is usually transmitted to a Google server in the USA and stored there. The provider of this site has no influence on this data transfer.
The use of Google Maps is in the interest of an attractive presentation of our online offerings and easy to find the places we specify on the website. This constitutes a legitimate interest within the meaning of Art. 6 (1) lit. f DSGVO.
More information on the handling of user data can be found in Google‘s privacy statement: https://www.google.de/intl/de/policies/privacy/.
7. Online marketing and affiliate programs
Amazon Affiliate Program
The storage of “Amazon cookies“ is based on Art. 6 lit. f DSGVO. The website operator has a legitimate interest in this, since only through the cookies the amount of its affiliate remuneration can be determined.
For more information on the use of data by Amazon, please refer to the privacy statement of Amazon: https://www.amazon.de/gp/help/customer/display.html/ref=footer_privacy?ie=UTF8&nodeId=3312401.
8. Payment providers
On our website we offer, among other things, payment via PayPal. The provider of this payment service is PayPal (Europe) S.à.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter referred to as “PayPal“).
If you select payment via PayPal, the payment data you entered will be transmitted to PayPal.
The transmission of your data to PayPal is based on Art. 6 para. 1 lit. a DSGVO (consent) and Art. 6 para. 1 lit. b DSGVO (processing for the performance of a contract). You have the option to revoke your consent to data processing at any time. A revocation does not affect the validity of past data processing operations.